Aropos
The FABIO armchair in 7 fabrics and 3 leg colours, 84 photos in one style
About the project
Aropos sells each model in several fabrics and leg colours, and supplier photos come with different backgrounds, lighting and framing. We turn them into a full set of images for the online shop and Allegro, each on a white background, from the same angle and in every colour variant.
(Challenge)
Customers buy an armchair from its photo and switch colours on the product page. If the framing and lighting change with every colour, they compare photos, not fabrics.
01 / 03(Scope)
- White background, retouching and colour-matched fabrics
- Black, silver and gold leg variants from a single photo
- Four shots of every variant from the same angle
- Photos for the aropos1.pl shop and thumbnails for Allegro
- A short product video for social media
(Result)
The FABIO 3 armchair has 84 photos in the shop, covering 7 fabrics, 3 leg colours and 4 shots, and they all look like one shoot. Customers compare colours, not photo quality.
03 / 03photos of one FABIO 3 armchair
variants, 7 fabrics and 3 leg colours
shots of every variant
Before
and after
Drag the slider. This is how the brand looked before it came to us, and how it looks today.
Product photo
The Carbo armchair photographed in the warehouse, and the same armchair in the shop. White background, colour-matched fabric and legs recoloured from gold to black. One photo gave us versions with black, silver and gold legs.
BeforeAfterProduct
photos
Every variant in the same four shots, every model on the same white background. In the shop they sit side by side as if from one shoot.
Product
film
The Alberto office chair in 13 seconds, from a close-up of the mesh back to the whole chair at a desk. A video for an Instagram and Facebook post.
